Currently reading (and writing) about book cover design, contemporary science fiction, UX writing and web design. Open for freelance and contract projects.
Simple and clean designs for your projects.
Skills
Social media
Packaging
Marketing material
Cover design
Animations
Print design
POP material
Storytelling
Clients
Penguin Random House Mexico
(2016 – Current)
Contract designer for the Mexican branch of the multinational publisher. We are currently working on boosting social media presence through optimized designs for the many sizes and formats needed to promote in the websites and apps in which our book recommendations appear. We are also working in fostering a community of readers around our platforms by creating content that caters to their questions and passions. It is a high-paced work environment with new challenges every time. With them I have had the opportunity to learn about motion graphic animations and print design for their points of purchase. Previously, I worked as their design assistant for a quarterly bulletin focused on teaching publishers about online marketing tools.
Advisory Committee on Protection of the Sea
(2021 – Current)
Social media content (feed posts, stories, animations and videos) for their website, Instagram, Facebook, LinkedIn and Pinterest platforms. Art director for their Pinterest account.
Monterrey Institute of Technology and Higher Education
(2017 – 2020)
Project manager, graphic designer and community manager for the Department of Humanities and Education at Tec de Monterrey, Campus Monterrey. Supervisor of student volunteers for radio interviews, in charge of event’s invitations, promotion, reservations and gift bags, guest lecturers transportation and wellbeing.
Fanny Esquivel 